Director, Search and Editorial Strategy
Saying “we need to build a system for clients and projects that enables high volumes of complex content to be created in a highly efficient and nimble manner while still meeting exacting standards of quality and discoverability” is a bit of a mouthful. Happily, we’ve got a shortcut: “Hey, Ian!” In addition to being an adept search and editorial strategist, Ian is perpetually, insatiably curious. He uses his intellectual x-ray vision to deep dive into any subject, and emerges from the murky depths with understanding and insight. With this clarity, Ian engages with audiences, building trust, respect and authority—which he’s done with great success for an incredibly broad range of clients. Ask him about the time Obama’s election campaign used one of his band’s songs.